In this soul-shaking episode of the Born to Coach Podcast, Krista sits down with graduate Bill Phillips—retired Navy commander, cancer survivor, and founder of the Keep Fucking Going (KFG) Project. Together, they unpack how trauma, intuition, and transformation collided to build a nonprofit offering coaching to cancer patients, caregivers, and veterans.
What You’ll Hear:
💥 How a stage-three cancer diagnosis rerouted Bill’s life path
🧠 The moment a World Series trip and a breathwork coach cracked him open
🌀 Why mentorship isn't coaching—and how Bill learned to embrace the silence
🤝 How the Born to Coach Academy helped shape a nonprofit from scratch
🔥 A first look at how KFG and Born to Coach are partnering to create paid opportunities for new coaches
If you’ve ever questioned whether your pain has a purpose or how to build something bigger than yourself—this one’s for you.
🔗 Apply for the mastermind here → https://www.borntocoach.org/mastermind🔗 Learn more about the Born to Coach® Training Academy → https://www.borntocoach.org/certification🔗 DM Krista on Instagram with your favorite takeaway → https://www.instagram.com/borntocoachacademy