3. How To Start A Business And Grow It Successfully with Pitek

https://is1-ssl.mzstatic.com/image/thumb/Podcasts115/v4/af/e4/1e/afe41e76-d724-7408-8db2-caace3135799/mza_1506956925739567811.jpg/600x600bb.jpg

Brain Cherries Podcast

10 episodes

3 days ago

Brain Cherries is a podcast about innovation, technology and entrepreneurship. Every two weeks we share our discoveries about exciting new inventions, start-ups, apps, and ideas that inspired us. We also interview managers, innovators, entrepreneurs, who are willing to share with us their secret formula for success.

Technology

RSS

All content for Brain Cherries Podcast is the property of Brain Cherries Podcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Technology

https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_episode/15173765/15173765-1620925717538-1324655838d8f.jpg

3. How To Start A Business And Grow It Successfully with Pitek - Part 1

Brain Cherries Podcast

21 minutes 16 seconds

4 years ago

3. How To Start A Business And Grow It Successfully with Pitek - Part 1

In this two-part episode we interview Adi Soozin and Glen-Erik Cortés, founders of Pitek, a startup born recently to help people and companies deal with coronavirus by selling certified masks and other equipment necessary to keep safe.

Adi is an expert in growth marketing and new venture development, with an astonishing track record over the past 10 years. She's the owner of The Million Dollar Pineapple, a company that helps new ventures grow successfully via four brand lines and a team of contractors and freelancers around the world.

Glen-Erik has had experience in large corporations such as P&G and HBO, and is now Lead Machine Learning Engineer at Royal Caribbean Cruises. After having had the initial idea to create this business venture, he asked Adi to partner up. The two met at IE Business School where they both got their MBA.

In the first part of the episode Adi and Glen-Erik share with us their experience and tips in setting up and growing a company successfully, how to define the product line, target market, audience, and a powerful brand identity.

// Resources //
https://pitek.co/
https://instagram.com/pitek.co?igshid=1ff0ytl5qj6om
https://themilliondollarpineapple.com/
https://www.linkedin.com/in/adipineapple
https://www.linkedin.com/in/glenerik

//Follow us//
Instagram: @braincherriespodcast
Facebook: @braincherriespodcast