Are you ready to play bigger in your business and brand bolder to stand out in the crowd? If the answer is yes, then this podcast is for you!!
Every week through solo episodes and awesome interviews with creative and business powerhouses we’ll explore what it takes to build your brand, be bold, stand out and grow your business and bottom line. Your host, Suz Chadwick - Business, Mindset & Speaker Coach will share tips & strategies on how you can play bigger, brand bolder so that you can attract the clients you want and have more fun in your business!
If you want more help to build your business then check out our freebies at www.suzchadwick.com/freebies
All content for Brand Builders Lab with Suz Chadwick is the property of Suz Chadwick and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Are you ready to play bigger in your business and brand bolder to stand out in the crowd? If the answer is yes, then this podcast is for you!!
Every week through solo episodes and awesome interviews with creative and business powerhouses we’ll explore what it takes to build your brand, be bold, stand out and grow your business and bottom line. Your host, Suz Chadwick - Business, Mindset & Speaker Coach will share tips & strategies on how you can play bigger, brand bolder so that you can attract the clients you want and have more fun in your business!
If you want more help to build your business then check out our freebies at www.suzchadwick.com/freebies
409. Why Your Client Attraction Strategy Is Broken (and how to fix it)
Brand Builders Lab with Suz Chadwick
20 minutes
3 months ago
409. Why Your Client Attraction Strategy Is Broken (and how to fix it)
This week on the podcast we're talking about how to think about client attraction right now - and we're going to have an honest conversation about this!
What You'll Learn:
Why the "you don't have to do any work" dream is BS and what actually works
The difference between passive and active client attraction (and why you need both)
How to update your products so they actually sell in 2024
The 10X effort approach that isn't hustle culture
Why being assertive in your messaging is non-negotiable
Monthly planning strategies that actually generate revenue
Key Takeaways:
Product Evolution: If your product hasn't changed since 2017, it's time for an update
Active vs Passive: Content creation is passive; campaigns, ads, and asking for referrals is active
Pay in Time or Money: Choose your investment - networking and relationship building OR targeted ad spend
Monthly Strategy: Every month needs an active marketing offer (MEMO)
Assertive Messaging: Call out your expertise and make the damn offer
Resources Mentioned:
Brand Builders Academy final live round
The new Brand Accelerator program
10X by Grant Cardone
Suz AI tool
Action Steps:
Audit your current products - are they cutting edge?
Plan your active marketing strategy for this month
Start asking your network for referrals (seriously, just ask)
Set up systems to measure what's working
Send regular emails to your list with offers, not just value
**********************
⋒ WORK WITH SUZ
Foundations - Brand Builders Academy - https://www.suzchadwick.com/bba
Scale - Amplify Accelerator - https://www.suzchadwick.com/amplify
1:1 Coaching - https://www.suzchadwick.com/bc
Shop - https://www.suzchadwick.com/shop
⋒ PODCAST LINKS
Listen on Apple: https://suzchadwick.com/applepod
Listen on Spotify: https://suzchadwick.com/spotify
Listen anywhere else: https://kite.link/BrandBuildersLab
⋒ FOLLOW SUZ CHADWICK
TikTok: /suzchadwick Instagram: /suzchadwick
LinkedIn: /suzannechadwick
Join the community: https://www.suzchadwick.com/subscribe
About: I'm Suz Chadwick, a personal brand & business coach and the Creative Director of Bold Vibes Consulting Personal brand agency. I (mainly) work with women to help you build the confidence and strategies to build a brand that sells for you and finally step off the content hampster wheel to sales strategies that work!
Brand Builders Lab with Suz Chadwick
Are you ready to play bigger in your business and brand bolder to stand out in the crowd? If the answer is yes, then this podcast is for you!!
Every week through solo episodes and awesome interviews with creative and business powerhouses we’ll explore what it takes to build your brand, be bold, stand out and grow your business and bottom line. Your host, Suz Chadwick - Business, Mindset & Speaker Coach will share tips & strategies on how you can play bigger, brand bolder so that you can attract the clients you want and have more fun in your business!
If you want more help to build your business then check out our freebies at www.suzchadwick.com/freebies
