Does your logo actually match the business you’re building? In this kickoff episode of the Brand Currency Podcast, Charles and Jonsi break down the recent Walmart logo refresh—and what small businesses can learn from it. You’ll hear: The psychology behind logo changesWhen to update your branding (and when not to)Why being “married to your first logo” might be holding you backIt’s time to think like a billion-dollar brand—without spending like one. Need a redesign? Lock in your $100 premium mo...
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Does your logo actually match the business you’re building? In this kickoff episode of the Brand Currency Podcast, Charles and Jonsi break down the recent Walmart logo refresh—and what small businesses can learn from it. You’ll hear: The psychology behind logo changesWhen to update your branding (and when not to)Why being “married to your first logo” might be holding you backIt’s time to think like a billion-dollar brand—without spending like one. Need a redesign? Lock in your $100 premium mo...
The $10K Website vs. The $500 Website — What’s the Real Difference? // Ep. 5
Brand Currency
42 minutes
4 months ago
The $10K Website vs. The $500 Website — What’s the Real Difference? // Ep. 5
The $10K Website vs. The $500 Website: What’s the Real Difference? Here’s the truth: you’re not paying for a website—you’re paying for what the website can do for your business. In this episode, Charles and Jonsi unpack the difference between a cheap website that simply exists and a high-performing site that actually helps you get booked, paid, and seen. This isn’t about fancy design for the sake of it—it’s about intentionality, strategy, and function. If you’ve ever asked, “Is it really wort...
Brand Currency
Does your logo actually match the business you’re building? In this kickoff episode of the Brand Currency Podcast, Charles and Jonsi break down the recent Walmart logo refresh—and what small businesses can learn from it. You’ll hear: The psychology behind logo changesWhen to update your branding (and when not to)Why being “married to your first logo” might be holding you backIt’s time to think like a billion-dollar brand—without spending like one. Need a redesign? Lock in your $100 premium mo...
