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Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers
Philip VanDusen
157 episodes
1 month ago
For designers, creatives, entrepreneurs, and content creators who want to level up their careers and creative businesses. Hosted by Philip VanDusen, Brand Consultant and founder of BONFIRE, this show explores personal branding, content creation, freelancing, and creative career growth. Philip and his guests deliver practical coaching, strategies, and inspiration to help you market your work, attract new clients, grow your influence, and build long-term success. Covering personal branding, content creation, freelancing, digital marketing, and creative entrepreneurship, every episode is designed to support your growth as a creative professional in the Creative Economy.
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All content for Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers is the property of Philip VanDusen and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
For designers, creatives, entrepreneurs, and content creators who want to level up their careers and creative businesses. Hosted by Philip VanDusen, Brand Consultant and founder of BONFIRE, this show explores personal branding, content creation, freelancing, and creative career growth. Philip and his guests deliver practical coaching, strategies, and inspiration to help you market your work, attract new clients, grow your influence, and build long-term success. Covering personal branding, content creation, freelancing, digital marketing, and creative entrepreneurship, every episode is designed to support your growth as a creative professional in the Creative Economy.
Show more...
Marketing
Arts,
Business,
Design
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How to Get Your Content Recommended by ChatGPT and AI Tools
Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers
13 minutes
10 months ago
How to Get Your Content Recommended by ChatGPT and AI Tools

Have you ever wondered how AI tools like ChatGPT, Gemini, or Bard decide which content to recommend? If you're a content creator looking to expand your reach, this episode is a must-listen.

I recently had a game-changing conversation with someone who discovered my work—not through YouTube or Google, but through ChatGPT. 

That’s when it hit me: AI-driven recommendations are a massive, untapped opportunity for creators. Unlike traditional SEO, these AI tools don’t rank content the same way Google does. Instead, they prioritize relevance, authority, and context.

In this episode, I break down exactly how AI selects content and what you can do to ensure your videos, articles, and brand get recommended more often. 

We’ll cover:

  • Why AI recommendations are a game-changer for content visibility
  • How AI tools determine which content to suggest
  • The key role of metadata, transcripts, and engagement metrics
  • Why evergreen content performs better in AI-driven search
  • Simple optimization strategies to make your content AI-friendly

If you want to future-proof your content strategy and stay ahead in the evolving digital landscape, this episode is packed with actionable insights.

#ContentMarketing #SEO #BrandVisibility #AEO

________________________________

WEBSITE

https://www.philipvandusen.com


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BRAND STRATEGY COURSE

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THREADS

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____________________________________


AFFILIATE PARTNERS:


BRING YOUR OWN LAPTOP - Adobe Training with Daniel Scott

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____________________________


Philip VanDusen is a branding consultant based in New Jersey. He's a highly accomplished creative executive and is regarded as an expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.


Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers
For designers, creatives, entrepreneurs, and content creators who want to level up their careers and creative businesses. Hosted by Philip VanDusen, Brand Consultant and founder of BONFIRE, this show explores personal branding, content creation, freelancing, and creative career growth. Philip and his guests deliver practical coaching, strategies, and inspiration to help you market your work, attract new clients, grow your influence, and build long-term success. Covering personal branding, content creation, freelancing, digital marketing, and creative entrepreneurship, every episode is designed to support your growth as a creative professional in the Creative Economy.