Join visionary CMOs, Brand Managers and other marketing leaders as they pull back the curtain on the globe’s most iconic brands. Brought to you by IntelligenceBank, the Brand Intelligence podcast is your passport to understanding how brand gurus wield effective brand strategies to create demand, build customer loyalty and dominate markets.
The Ultimate Brand Strategy Podcast
Looking for the best brand strategy podcast? Brand Intelligence delivers unrivaled insights, strategies, and conversations with marketing trailblazers. Each episode features candid interviews with luminaries who will explore the intersection of art and science as they unveil their playbook on crafting compelling brand narratives, navigating the ever-evolving digital landscape, and defying industry norms to emerge victorious.
Looking for a top CMO podcast? Whether you're already a CMO or just aspiring to be one, our guests reveal how to create a unique brand identity and an effective brand strategy. Further, learn how to maintain brand integrity, achieve marketing compliance and harness the magnetic power of branding for unbeatable differentiation.
Looking for a top Marketing podcast? Join us as we discuss how an effective brand strategy helps drive pipeline and revenue while lowering your cost of acquisition.
Learn more at intelligencebank.com/podcast/
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Join visionary CMOs, Brand Managers and other marketing leaders as they pull back the curtain on the globe’s most iconic brands. Brought to you by IntelligenceBank, the Brand Intelligence podcast is your passport to understanding how brand gurus wield effective brand strategies to create demand, build customer loyalty and dominate markets.
The Ultimate Brand Strategy Podcast
Looking for the best brand strategy podcast? Brand Intelligence delivers unrivaled insights, strategies, and conversations with marketing trailblazers. Each episode features candid interviews with luminaries who will explore the intersection of art and science as they unveil their playbook on crafting compelling brand narratives, navigating the ever-evolving digital landscape, and defying industry norms to emerge victorious.
Looking for a top CMO podcast? Whether you're already a CMO or just aspiring to be one, our guests reveal how to create a unique brand identity and an effective brand strategy. Further, learn how to maintain brand integrity, achieve marketing compliance and harness the magnetic power of branding for unbeatable differentiation.
Looking for a top Marketing podcast? Join us as we discuss how an effective brand strategy helps drive pipeline and revenue while lowering your cost of acquisition.
Learn more at intelligencebank.com/podcast/
In this episode of the Brand Intelligence Podcast, host William Tyree sits down with Dimi Bartolillo, Head of Marketing and Brand at Helia, for an in-depth conversation about Helia’s innovative campaign to reshape the perception of lender’s mortgage insurance (LMI). Helia recently won the Brandie Award for the best brand campaign in the insurance sector, and Dimi shares the story behind this success.
Tune in as Dimi discusses how Helia tackled the complex narrative around mortgage insurance, making it approachable and impactful through real-life stories, data-driven storytelling, and a commitment to financial well-being. This episode explores the campaign’s B2B and consumer angles, and Dimi’s insights on crafting meaningful brand experiences that resonate with audiences, even in a heavily regulated industry. Don’t miss this look behind the scenes at how marketing innovation and brand storytelling are driving change in financial services.
If you’re a marketing or brand leader looking to improve campaign production, approvals, digital assets and brand governance, visit us at http://www.IntelligenceBank.com
Learn more about Helia at https://helia.com.au/
Brand Intelligence
Join visionary CMOs, Brand Managers and other marketing leaders as they pull back the curtain on the globe’s most iconic brands. Brought to you by IntelligenceBank, the Brand Intelligence podcast is your passport to understanding how brand gurus wield effective brand strategies to create demand, build customer loyalty and dominate markets.
The Ultimate Brand Strategy Podcast
Looking for the best brand strategy podcast? Brand Intelligence delivers unrivaled insights, strategies, and conversations with marketing trailblazers. Each episode features candid interviews with luminaries who will explore the intersection of art and science as they unveil their playbook on crafting compelling brand narratives, navigating the ever-evolving digital landscape, and defying industry norms to emerge victorious.
Looking for a top CMO podcast? Whether you're already a CMO or just aspiring to be one, our guests reveal how to create a unique brand identity and an effective brand strategy. Further, learn how to maintain brand integrity, achieve marketing compliance and harness the magnetic power of branding for unbeatable differentiation.
Looking for a top Marketing podcast? Join us as we discuss how an effective brand strategy helps drive pipeline and revenue while lowering your cost of acquisition.
Learn more at intelligencebank.com/podcast/
