Have a side hustle? Want to quit your day job and start your dream job? You're in the right spot. BRAND: ME! is the podcast that brings you into the multi-faceted world of brand building, the power of social media, and personal branding. You'll be inspired by thought leaders and brand-builders and learn everything there is to know when it comes to running your own empire - from launching a developing your logo, winning on social media, to getting press and going viral. Your host, Preston Konrad, is a lifestyle expert, creative director & television personality based in New York City. Preston brings 15 years of experience working with storied lifestyle brands, such as Ralph Lauren, Belstaff, and American Eagle Outfitters, as well as starting his own lifestyle brand, and a creative marketing agency.
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Have a side hustle? Want to quit your day job and start your dream job? You're in the right spot. BRAND: ME! is the podcast that brings you into the multi-faceted world of brand building, the power of social media, and personal branding. You'll be inspired by thought leaders and brand-builders and learn everything there is to know when it comes to running your own empire - from launching a developing your logo, winning on social media, to getting press and going viral. Your host, Preston Konrad, is a lifestyle expert, creative director & television personality based in New York City. Preston brings 15 years of experience working with storied lifestyle brands, such as Ralph Lauren, Belstaff, and American Eagle Outfitters, as well as starting his own lifestyle brand, and a creative marketing agency.
Join me on this week’s episode of Brand:Me where I’m joined by veteran cosmetic chemist and CEO of BeautyStat, Ron Robinson. Ron dives deep into how to start and maintain not only a triumphant brand, but a killer skincare routine. We discuss how effectively leaning into your background, experience and skill sets can blossom your brand. Being quoted as “Tik Tok’s Most Famous Cosmetic Chemist,” Ron also ties in how the power of social media, getting enough objective feedback and interacting with your audience can really make or break your brand’s success.
Timestamps:
2:09 - How did you get started as the chemist?
6:03 - Whats the deal with vitamin C?
11:30 - How do you come up with your next product idea
16:55 - How do you make a perfect headline?
20:54 - How did you prepare for opening a physical store?
28:29 - Your greatest branding failure
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Let's connect!
To get more info and updates on the podcast: @brandmepodcast
Follow my personal instagram account: @prestonkonrad
Check out my website for all things Preston Konrad: prestonkonrad.com
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BRAND: ME! with Preston Konrad
Have a side hustle? Want to quit your day job and start your dream job? You're in the right spot. BRAND: ME! is the podcast that brings you into the multi-faceted world of brand building, the power of social media, and personal branding. You'll be inspired by thought leaders and brand-builders and learn everything there is to know when it comes to running your own empire - from launching a developing your logo, winning on social media, to getting press and going viral. Your host, Preston Konrad, is a lifestyle expert, creative director & television personality based in New York City. Preston brings 15 years of experience working with storied lifestyle brands, such as Ralph Lauren, Belstaff, and American Eagle Outfitters, as well as starting his own lifestyle brand, and a creative marketing agency.
