Fun With Marketing Funnels

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Brand of Brothers

17 episodes

6 days ago

🎙️ Marketing Trends 2026: Local SEO, Influencers, and AI Personalization | Brand of Brothers Welcome to another episode of Brand of Brothers with Doug Berger and Johnny Diggz — where strategy meets storytelling and the business of branding gets real. In this conversation, we’re diving deep into the marketing trends shaping 2026, from hyperlocal SEO and influencer authenticity to AI-powered personalization and community-driven campaigns. 🔥 In this episode: • Why “near me” searches and hyperlo...

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Fun With Marketing Funnels

Brand of Brothers

14 minutes

3 months ago

Fun With Marketing Funnels

🎙️ Fun with Funnels: Mastering the Marketing Funnel from TOFU to BOFU | Brand of Brothers Welcome to another episode of Brand of Brothers with Doug Berger and Johnny Diggz, where we’re breaking down the layers of the marketing funnel—from top-of-funnel (TOFU) to middle (MOFU) and bottom (BOFU). If you're in marketing, branding, or just funnel-curious, this is the episode for you. 🔥 In this episode: What is a marketing funnel—and why should you care?The role of the Ideal Customer Profile (ICP)...