Is Canada Putting CUSMA at Risk? Hoekstra seems to think so...

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BrandAPeel: Brand Storytelling in the Digital Age

Shannon Peel

152 episodes

4 days ago

BrandAPeel is a Brand Storytelling Podcast helping you discover how to appeal to the market with MarketAPeel. Marketing professionals and brands join Shannon Peel to talk about how to create a brand story in the digital age. Shannon asks tough questions to dive deeper into topics and find the ideas you can start taking action on for your personal and business brand story. If you want to make a bigger impact and connect with your audience, this is the podcast for you.

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Is Canada Putting CUSMA at Risk? Hoekstra seems to think so...

BrandAPeel: Brand Storytelling in the Digital Age

30 minutes 35 seconds

3 months ago

Is Canada Putting CUSMA at Risk? Hoekstra seems to think so...

Hoekstra is beginning to frame the narrative to cast Canada as the villain and the US as the victim. According to him, Trump will have no option but to rip up CUSMA and slap Canada with a blanket tariff. Is this true? How a brand tells a story will affect what people believe about them and the actions they take. Discover more about the narrative and how you can prepare for the worst instead of just hoping for the best.