
Joe Miller didn’t plan to work in AI translation — but he’s now at the helm of Pocketalk, one of the most trusted names in secure real-time language translation across healthcare, education, and government. In this episode of BRANDED, Joe joins host Jackson Carpenter to break down what separates a novelty product from a real business, and why Pocketalk exploded when it leaned into “language friction” as a market problem.
Joe also shares stories from his wild ride through DirecTV, TiVo, clean tech, and mesh networking startup eero (which sold to Amazon), revealing a career built on chasing disruptive ideas, betting big early, and always knowing who your product is for — and who it’s not.
If you’ve ever wondered what makes a product stick, how to build a brand with purpose, or what great leadership looks like during chaos, this episode is packed.