Meet Jordan Childs.Jordan is the co-founder and chief product officer at Mash Gang. What started in 2020 as an adventurous experiment in the world of alcohol-free beer, Mash Gang have become a powerhouse in the world of no-and-low.Known for beers such as Chug, Cult and Lesser Evil as well as many more, Jordan and the team have moved the dial when it comes to alcohol-free beers. So much so that last year Mash Gang were acquired by DioniLife, a newly-launched company focused on non-alcoholic adult drinks brands.While Jordan now splits his time between brewing and travelling between the UK and USA, he has maintained his commitment to knowledge-sharing and engaging with the brewing industry far and wide.And earlier this week, at our Brewers Lectures at Cloudwater in Manchester, he talked us through his own journey, the importance of understanding customer needs and why community engagement is integral. He also shared strategies for success while discussing the challenges of producing non-alcoholic beer.