In this episode, we sat down with Suyash Saraf, CEO and Co-founder of Dot & Key, one of India's most profitable beauty and personal care brands. With revenues exceeding 500 crores and EBITDA margins of 15%+, Dot & Key has achieved what most D2C brands struggle with - massive scale with concentrated focus on just two categories: moisturizers and sunscreens. In this candid conversation, Suyash reveals: → Why they chose to dominate categories instead of diversifying → How they built mul...
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In this episode, we sat down with Suyash Saraf, CEO and Co-founder of Dot & Key, one of India's most profitable beauty and personal care brands. With revenues exceeding 500 crores and EBITDA margins of 15%+, Dot & Key has achieved what most D2C brands struggle with - massive scale with concentrated focus on just two categories: moisturizers and sunscreens. In this candid conversation, Suyash reveals: → Why they chose to dominate categories instead of diversifying → How they built mul...
Building a Category Leader in Mom & Baby Personal Care
Brick by Brick: Building Insurgent Brands
59 minutes
3 years ago
Building a Category Leader in Mom & Baby Personal Care
Welcome to episode #4 of the Brick by Brick podcast featuring Malika Datt Sadani and Mohit Sadaani on The Moms Co. | Good Glamm Group's journey. Tune in to hear Malika and Mohit delve deep into The Mom's Co story- from the early days of Malika’s searches for advice and product reviews on “new mom” Facebook groups, to working on their own product line and launching the brand, to generating trials and adoption via smart marketing on a budget, and the recent integration into The Good ...
Brick by Brick: Building Insurgent Brands
In this episode, we sat down with Suyash Saraf, CEO and Co-founder of Dot & Key, one of India's most profitable beauty and personal care brands. With revenues exceeding 500 crores and EBITDA margins of 15%+, Dot & Key has achieved what most D2C brands struggle with - massive scale with concentrated focus on just two categories: moisturizers and sunscreens. In this candid conversation, Suyash reveals: → Why they chose to dominate categories instead of diversifying → How they built mul...