In this episode, we sat down with Suyash Saraf, CEO and Co-founder of Dot & Key, one of India's most profitable beauty and personal care brands. With revenues exceeding 500 crores and EBITDA margins of 15%+, Dot & Key has achieved what most D2C brands struggle with - massive scale with concentrated focus on just two categories: moisturizers and sunscreens. In this candid conversation, Suyash reveals: → Why they chose to dominate categories instead of diversifying → How they built mul...
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In this episode, we sat down with Suyash Saraf, CEO and Co-founder of Dot & Key, one of India's most profitable beauty and personal care brands. With revenues exceeding 500 crores and EBITDA margins of 15%+, Dot & Key has achieved what most D2C brands struggle with - massive scale with concentrated focus on just two categories: moisturizers and sunscreens. In this candid conversation, Suyash reveals: → Why they chose to dominate categories instead of diversifying → How they built mul...
Creating New Categories & Enduring Brand Love with Rohan Mirchandani
Brick by Brick: Building Insurgent Brands
55 minutes
3 years ago
Creating New Categories & Enduring Brand Love with Rohan Mirchandani
An essential aspect of growing a business sustainably is consumer love. Do you resonate with your customer’s values and beliefs as a brand? Do you pre-empt and solve unmet needs?In this episode of Brick by Brick, we have Rohan Mirchandani discussing the story of epigamia. Tune in to hear: What brand Epigamia stood for when they started, and how its purpose and values evolved over timeThe secret sauce behind the incredible brand love they have garnered, apart from the quality of the produ...
Brick by Brick: Building Insurgent Brands
In this episode, we sat down with Suyash Saraf, CEO and Co-founder of Dot & Key, one of India's most profitable beauty and personal care brands. With revenues exceeding 500 crores and EBITDA margins of 15%+, Dot & Key has achieved what most D2C brands struggle with - massive scale with concentrated focus on just two categories: moisturizers and sunscreens. In this candid conversation, Suyash reveals: → Why they chose to dominate categories instead of diversifying → How they built mul...
