Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
TV & Film
Technology
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/fd/c8/64/fdc86464-39b7-65ea-4c31-9a440987112e/mza_14893568323237277339.jpg/600x600bb.jpg
Building With Buyers: Startup Marketing and Growth Fueled By Customers
Anna Furmanov
264 episodes
4 days ago
You're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer insights into compelling positioning and messaging, visit furmanovmarketing.com to learn more.
Show more...
Marketing
Business
RSS
All content for Building With Buyers: Startup Marketing and Growth Fueled By Customers is the property of Anna Furmanov and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer insights into compelling positioning and messaging, visit furmanovmarketing.com to learn more.
Show more...
Marketing
Business
https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/9576458/9576458-1738353551206-beef73873caf3.jpg
250 - What Happens When Customers Feel Like Family (Evan Quinn, Co-Founder at Hiyo)
Building With Buyers: Startup Marketing and Growth Fueled By Customers
30 minutes 56 seconds
3 months ago
250 - What Happens When Customers Feel Like Family (Evan Quinn, Co-Founder at Hiyo)

It's a bittersweet moment. My kids are officially back at school. And that means summer is over (is it though? I'm in denial).

Evan Quinn is Co-Founder and CEO at hiyo. Hiyo is a stress-relieving social tonic (new category) mindfully crafted with natural adaptogens, nootropics, and functional botanicals to be a better-than-alcohol alternative. Founded in 2021, they're DTC and also in 6,000+ retail locations.


Here’s what we cover:

  • What does it take to get into retail stores;

    Tell me about your customer superfans;

    When customers feel like family, the game changes;

    An umbrella with an origin story is not just an umbrella

    How you incorporate customers as part of your growth efforts in unique and creative ways;

    What’s been challenging.


  • Evan on LinkedIn: ⁠www.linkedin.com/in/evanhquinn

    hiyo: ⁠drinkhiyo.com


    For more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you're into, and don't forget to leave a review if you're lovin' the show.


    Music by my talented daughter.


    Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com

    Building With Buyers: Startup Marketing and Growth Fueled By Customers
    You're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer insights into compelling positioning and messaging, visit furmanovmarketing.com to learn more.