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Building With Buyers: Startup Marketing and Growth Fueled By Customers
Anna Furmanov
264 episodes
4 days ago
You're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer insights into compelling positioning and messaging, visit furmanovmarketing.com to learn more.
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Marketing
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All content for Building With Buyers: Startup Marketing and Growth Fueled By Customers is the property of Anna Furmanov and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer insights into compelling positioning and messaging, visit furmanovmarketing.com to learn more.
Show more...
Marketing
Business
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258 - Finding Purpose In An AI-Changed World (Mark Schaefer, Futurist)
Building With Buyers: Startup Marketing and Growth Fueled By Customers
52 minutes 12 seconds
1 month ago
258 - Finding Purpose In An AI-Changed World (Mark Schaefer, Futurist)

Mark Schaefer is keynote speaker, university educator, futurist, and bestselling author of books like Marketing Rebellion, Audacious, and most recently How AI Changes Your Customers.


Mark also joined me a couple years ago, listen to Ep. 132: How AI Is Changing Marketing Forever & Why Creativity Matters More.


Here’s what we cover:

What’s changing with our customers, and how do we change alongside them;

What scares you most about AI;

What makes you hopeful;

Why curiosity matters now more than ever;

Where are you finding purpose and where can marketers find purpose at a time when we’re kinda lost;

Why awkwardness is a brand superpower;

The 3 questions we should be asking to guide our company's next chapter.


Mark on LinkedIn: www.linkedin.com/in/markwschaefer

Mark's website: businessesgrow.com


For more content, subscribe to Building With Buyers on Apple or Spotify or wherever, let me know what episodes you're into, and don't forget to leave a review if you're lovin' the show.


Music by my talented daughter.


Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com⁠⁠

Newsletter: ⁠One Insight

Building With Buyers: Startup Marketing and Growth Fueled By Customers
You're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer insights into compelling positioning and messaging, visit furmanovmarketing.com to learn more.