"OKRs are really a feedback mechanism… it's a two-way street rather than a command-and-control mechanism.” Allan Kelly Top Five Tips For Working With Objectives and Key Results 1. Feedback mechanism: OKRs are a feedback mechanism rather than a order giving mechanism 2. Involve as many people as possible in setting OKRs 3. OKRs are not a to-do list, they describe a desired outcome 4. Decide where Business as Usual fits in 5. Ambition or predictable? TIME STAMP SUMMARY 01:36 Setti...
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"OKRs are really a feedback mechanism… it's a two-way street rather than a command-and-control mechanism.” Allan Kelly Top Five Tips For Working With Objectives and Key Results 1. Feedback mechanism: OKRs are a feedback mechanism rather than a order giving mechanism 2. Involve as many people as possible in setting OKRs 3. OKRs are not a to-do list, they describe a desired outcome 4. Decide where Business as Usual fits in 5. Ambition or predictable? TIME STAMP SUMMARY 01:36 Setti...
In Conversation - Brendan Lee Top Five Tips For Improving Your Digital Ads Conversion Rates
Business Excellence - TOP 5 Series
17 minutes
4 months ago
In Conversation - Brendan Lee Top Five Tips For Improving Your Digital Ads Conversion Rates
“People get caught up with digital and data and thinking, 'Oh, I've got to game the system. I've got to know the algorithm. But at the end of the day, remember that there's actually a human on the other end." Brendan Lee Top Five Top Tips For Improving Your Digital Ads Conversion Rates 1. Know who you are most going to be able to help 2. Speak specifically to that target audience 3. Talk about the problem they have that you will magic make go away 4. Offer somet...
Business Excellence - TOP 5 Series
"OKRs are really a feedback mechanism… it's a two-way street rather than a command-and-control mechanism.” Allan Kelly Top Five Tips For Working With Objectives and Key Results 1. Feedback mechanism: OKRs are a feedback mechanism rather than a order giving mechanism 2. Involve as many people as possible in setting OKRs 3. OKRs are not a to-do list, they describe a desired outcome 4. Decide where Business as Usual fits in 5. Ambition or predictable? TIME STAMP SUMMARY 01:36 Setti...
