Business Growth Architect Show: Founders of the Future
Beate Chelette
197 episodes
3 days ago
Had an AHA or Insight? Share it: We’re living through a trust crisis. Audiences recognize even the best hidden pitch from a mile away, customers tune out, and “ethical marketing” has become a buzzword hiding high-pressure sales tactics. So what is ethical persuasion — and does it influence without manipulation? In this episode of The Business Growth Architect Show: Founders of the Future, I sit down with Patrick van der Burght, founder of Ethical Persuasion Training & Consulting, to pull ...
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Had an AHA or Insight? Share it: We’re living through a trust crisis. Audiences recognize even the best hidden pitch from a mile away, customers tune out, and “ethical marketing” has become a buzzword hiding high-pressure sales tactics. So what is ethical persuasion — and does it influence without manipulation? In this episode of The Business Growth Architect Show: Founders of the Future, I sit down with Patrick van der Burght, founder of Ethical Persuasion Training & Consulting, to pull ...
Ep #186: Laurel Mintz: From Marketing Powerhouse to Venture Capital Trailblazer
Business Growth Architect Show: Founders of the Future
28 minutes
3 months ago
Ep #186: Laurel Mintz: From Marketing Powerhouse to Venture Capital Trailblazer
Had an AHA or Insight? Share it: She’s not here to play nice — and she’s definitely not here to sugarcoat anything. Laurel Mintz — my friend, favorite bada$$, and unapologetic force of nature — built a marketing agency that’s worked with over 400 brands (including Squishmallows) and then decided, screw it, I’m starting an investment fund too. On this episode of the Business Growth Architect Show: Founders of the Future, we kick off our heels and get real. No PR polish. No fake humblebragging....
Business Growth Architect Show: Founders of the Future
Had an AHA or Insight? Share it: We’re living through a trust crisis. Audiences recognize even the best hidden pitch from a mile away, customers tune out, and “ethical marketing” has become a buzzword hiding high-pressure sales tactics. So what is ethical persuasion — and does it influence without manipulation? In this episode of The Business Growth Architect Show: Founders of the Future, I sit down with Patrick van der Burght, founder of Ethical Persuasion Training & Consulting, to pull ...
