We can all imagine how hard it is to market products to others and make that perfect sales pitch. But what happens when our main customer is an animal? We chat with Melissa of Melmo's Dog Treats about designing products specifically for animals, the challenges and opportunities of having a dog as your main customer, and how to receive and process feedback the products pet owners are purchasing. She also gives us insight into her retail and wholesale side of the business. Through this episode you will really learn why Melmo's Dog Treats are "people tested, dog approved".
You can buy Melissa's dog biscuits at https://melmosdogtreats.com/ and follow the journey on Facebook and Instagram.
Also make sure to check out KampForKids.org, a non-profit dedicated to running fun programs for children with autism and their families. Email info@kampforkids.org for more information!
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