Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Kimberley Seldon
471 episodes
1 day ago
Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer.
It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow.
If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business.
In this episode we learn:
- How taking 1% of all revenue and putting it in a separate account builds financial strength
- Why training your brain to operate without that 1% increases creative problem-solving
- How to build a consistent savings habit—even if you’ve struggled with it before
- When (and how) to increase from 1% to 2% once the habit feels easy
- Why always putting your own needs last leads to burnout and financial vulnerability
- The three profit levers you can pull in your interior design business to increase sustainability
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Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer.
It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow.
If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business.
In this episode we learn:
- How taking 1% of all revenue and putting it in a separate account builds financial strength
- Why training your brain to operate without that 1% increases creative problem-solving
- How to build a consistent savings habit—even if you’ve struggled with it before
- When (and how) to increase from 1% to 2% once the habit feels easy
- Why always putting your own needs last leads to burnout and financial vulnerability
- The three profit levers you can pull in your interior design business to increase sustainability
EP 454 | Your Operations Manual Is More Valuable Than You Think with Michael Kreuser & Marli Jones
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
46 minutes 8 seconds
1 month ago
EP 454 | Your Operations Manual Is More Valuable Than You Think with Michael Kreuser & Marli Jones
In the interior design industry, clarity is power—and a well-built operations manual may be the most valuable asset in your entire business. In this episode, Kimberley Seldon is joined by design duo Marli Jones and Michael Kreuser, who share how clearly defining roles, documenting responsibilities, and building strong systems has allowed their firm to function smoothly and creatively.
Whether you're running a partnership, leading a team, or operating solo, the way you divide tasks determines everything: profitability, stress levels, project quality, client satisfaction, and your ability to scale. Marli and Michael reveal how they delegate procurement and project management, maintain clean boundaries with contracts and agreements, and empower their team with trust and accountability.
This is a must-listen for designers who want fewer bottlenecks, stronger collaboration, and a business that can grow without relying on them for every decision.
In this episode you will learn:
- Why establishing clear roles and responsibilities eliminates confusion
- How to define ownership and decision-making authority from the start
- Why contracts and agreements keep partnerships clean and professional
- How to build systems before you delegate to ensure consistent results
- Why separating creative work from operations increases efficiency and balance
- How to foster a culture that accepts mistakes and learns from them
- How to choose clients based on fit—not just budget or project size
- How process and structure create more space for creativity
- How to empower your team with trust, autonomy, and shared accountability
- Ways to nurture strong relationships with clients, trades, and vendors
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer.
It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow.
If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business.
In this episode we learn:
- How taking 1% of all revenue and putting it in a separate account builds financial strength
- Why training your brain to operate without that 1% increases creative problem-solving
- How to build a consistent savings habit—even if you’ve struggled with it before
- When (and how) to increase from 1% to 2% once the habit feels easy
- Why always putting your own needs last leads to burnout and financial vulnerability
- The three profit levers you can pull in your interior design business to increase sustainability
