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Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Kimberley Seldon
471 episodes
1 day ago
Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer. It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow. If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business. In this episode we learn: - How taking 1% of all revenue and putting it in a separate account builds financial strength - Why training your brain to operate without that 1% increases creative problem-solving - How to build a consistent savings habit—even if you’ve struggled with it before - When (and how) to increase from 1% to 2% once the habit feels easy - Why always putting your own needs last leads to burnout and financial vulnerability - The three profit levers you can pull in your interior design business to increase sustainability
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Business
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Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer. It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow. If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business. In this episode we learn: - How taking 1% of all revenue and putting it in a separate account builds financial strength - Why training your brain to operate without that 1% increases creative problem-solving - How to build a consistent savings habit—even if you’ve struggled with it before - When (and how) to increase from 1% to 2% once the habit feels easy - Why always putting your own needs last leads to burnout and financial vulnerability - The three profit levers you can pull in your interior design business to increase sustainability
Show more...
Business
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EP 455 | Solutions, Not Options: How Interior Designers Lead with Confidence with Laura Stein
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
47 minutes 13 seconds
1 month ago
EP 455 | Solutions, Not Options: How Interior Designers Lead with Confidence with Laura Stein
Great clients don’t want endless options—they want a confident expert who can guide them to the right solution. In this episode, Kimberley Seldon sits down with celebrated designer Laura Stein to explore why offering too many choices dilutes your authority, slows down projects, and leaves clients feeling overwhelmed. Laura shares how narrowing your focus, standing firmly behind your design decisions, and aligning your brand voice with the clients you want to attract can completely transform your client experience. From asking smarter questions to understanding true motivations, this conversation shows you how to lead with clarity, conviction, and professionalism. If you’ve ever struggled with clients second-guessing you, requesting endless revisions, or treating you like a decorator instead of a strategic partner, this episode will give you the tools to step into your authority—without sacrificing warmth, creativity, or collaboration. In this episode you will learn: - Why clients want solutions, not a buffet of options - How to stand confidently behind your design choices - How to align your brand voice with your ideal client - The questions that reveal a client’s true motivations - How to build systems and hire to complement your weaknesses - Why guiding—not overwhelming—your clients leads to smoother projects and stronger relationships
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer. It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow. If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business. In this episode we learn: - How taking 1% of all revenue and putting it in a separate account builds financial strength - Why training your brain to operate without that 1% increases creative problem-solving - How to build a consistent savings habit—even if you’ve struggled with it before - When (and how) to increase from 1% to 2% once the habit feels easy - Why always putting your own needs last leads to burnout and financial vulnerability - The three profit levers you can pull in your interior design business to increase sustainability