Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Kimberley Seldon
471 episodes
1 day ago
Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer.
It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow.
If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business.
In this episode we learn:
- How taking 1% of all revenue and putting it in a separate account builds financial strength
- Why training your brain to operate without that 1% increases creative problem-solving
- How to build a consistent savings habit—even if you’ve struggled with it before
- When (and how) to increase from 1% to 2% once the habit feels easy
- Why always putting your own needs last leads to burnout and financial vulnerability
- The three profit levers you can pull in your interior design business to increase sustainability
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Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer.
It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow.
If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business.
In this episode we learn:
- How taking 1% of all revenue and putting it in a separate account builds financial strength
- Why training your brain to operate without that 1% increases creative problem-solving
- How to build a consistent savings habit—even if you’ve struggled with it before
- When (and how) to increase from 1% to 2% once the habit feels easy
- Why always putting your own needs last leads to burnout and financial vulnerability
- The three profit levers you can pull in your interior design business to increase sustainability
EP 457 | How to Scale Your Interior Design Business by Making Yourself Irrelevant with Kasim Aslam
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
36 minutes 18 seconds
3 weeks ago
EP 457 | How to Scale Your Interior Design Business by Making Yourself Irrelevant with Kasim Aslam
What if the key to earning more in your interior design business was doing less? In this electric conversation, Kimberley Seldon sits down with entrepreneur and former Google Ads mogul Kasim Aslam, who scaled and sold an eight-figure business by mastering one skill designers desperately need: making himself irrelevant.
Kasim explains why most creative professionals trap themselves in jobs instead of building real companies—and how to break that cycle by letting go of control, leveraging your team, and building systems that generate revenue without your constant involvement. His take is blunt, funny, and packed with insights that will challenge everything you believe about work, success, and growth.
If you’ve ever said, “I can’t find good help,” “no one works like I do,” or “I don’t have time to scale,” this episode will shake you awake and show you a different path—one where your business thrives because you’re no longer in the center of every task.
In this episode we learn:
- Why you must stop trading time for money to grow your design business
- The four leverage points that create scalability: programs, processes, people, and products
- How to hire top talent without fearing they’ll outgrow you
- How to build systems that generate revenue while you’re away
- Why the goal isn’t to be “redundant” but to become irrelevant in the best possible way
- How to negotiate more boldly—in business and in life
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Most interior designers want more profit, more stability, and less financial stress—but the idea of “saving more” often feels overwhelming. In this episode, Danielle Hendon breaks down a simple, sustainable strategy that any design professional can start today: saving just 1% of all revenue and putting it out of sight, where it can quietly grow into a real financial buffer.
It may sound small, but this habit builds confidence, financial resilience, and a margin of safety your business desperately needs. Danielle explains how this 1% shift changes your behavior—helping you become more intentional with spending, more strategic with pricing, and more disciplined in how you manage cash flow.
If you’ve ever avoided looking at your numbers or felt anxious about unexpected expenses, this conversation offers a doable first step toward a more profitable, stable design business.
In this episode we learn:
- How taking 1% of all revenue and putting it in a separate account builds financial strength
- Why training your brain to operate without that 1% increases creative problem-solving
- How to build a consistent savings habit—even if you’ve struggled with it before
- When (and how) to increase from 1% to 2% once the habit feels easy
- Why always putting your own needs last leads to burnout and financial vulnerability
- The three profit levers you can pull in your interior design business to increase sustainability