The difference between businesses and entrepreneurs that last is not HOW HARD they work or HOW FAST they create a result… it’s HOW WELL THEY BUILD FOR LONGEVITY.
But what does longevity actually mean?
Longevity is about building your business from a place of sufficiency, security & sustainability.
What so many beginner entrepreneurs do is lose themselves in the ‘beginner’s high’ and therefore hustle way too hard to the point of burn out. This leads to insecure foundations, and imbalance (although not obvious in the beginning… becomes the reason for exhaustion later down the line).
What I know to be true is that although it feels better to get quick wins, the more sustainable path to take is the one that focuses on building a stable pathway (not just aggressively trying to get to a goal).
The struggle I had for many years was having no balance or rhythm and this led me to feel exhausted by the business I was building!
Enjoy the episode! See you next week
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