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Buyer Led Growth Show
Deepstar Strategic
7 episodes
2 weeks ago
B2B tech and SaaS is more competitive than ever before - that's why to win you need to stand out with a strong Go To Market strategy that aligns you with your ideal buyers. On this podcast you'll learn from Andrew Hatfield and Michelle Picoto, Deepstar Strategic's founders, as they highlight and explore what it takes to be a high growth tech company today.
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Marketing
Business
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All content for Buyer Led Growth Show is the property of Deepstar Strategic and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
B2B tech and SaaS is more competitive than ever before - that's why to win you need to stand out with a strong Go To Market strategy that aligns you with your ideal buyers. On this podcast you'll learn from Andrew Hatfield and Michelle Picoto, Deepstar Strategic's founders, as they highlight and explore what it takes to be a high growth tech company today.
Show more...
Marketing
Business
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BLG 8 - SaaS Pipeline Blame Game
Buyer Led Growth Show
6 minutes 13 seconds
5 months ago
BLG 8 - SaaS Pipeline Blame Game

Stop the Pipeline Blame Game: How Top SaaS Leaders Drive Real GTM Alignment

If you’ve ever walked out of a pipeline review feeling like sales and marketing are playing two different games, you’re not alone. In this episode, I break down the root causes of the pipeline “blame game” - and share actionable steps used by leading SaaS companies to build trust, boost pipeline velocity, and unite your go-to-market team.


Learn how Buyer Led Growth can help you overcome growth challenges while minimising wasted spend.

You’ll learn:

    • Why the real killer isn’t bad product or pricing—it’s a trust gap between sales and marketing.
    • The single agenda that gets your team aligned and focused on growth.
    • How to turn finger-pointing into real, compounding revenue.

    See ⁠⁠⁠⁠⁠https://www.deepstarstrategic.com/podcast⁠⁠⁠⁠⁠ for more episodes


    Connect with Andrew on LinkedIn: ⁠https://www.linkedin.com/in/andrewhatfield/⁠


    Buyer Led Growth Show
    B2B tech and SaaS is more competitive than ever before - that's why to win you need to stand out with a strong Go To Market strategy that aligns you with your ideal buyers. On this podcast you'll learn from Andrew Hatfield and Michelle Picoto, Deepstar Strategic's founders, as they highlight and explore what it takes to be a high growth tech company today.