The world is full of stories—some told, some hidden, and some that challenge everything we believe. Call Him Curious is where we bring those stories to life.
Hosted by Shikhar Varshney, a seasoned podcaster, radio host, and storyteller from Hindustan Times, this show is about asking the questions no one dares to. From deep dives into Indian culture, art, business, and technology to candid conversations with creators, leaders, and change-makers—we’re here to fuel your curiosity.
Hit subscribe and join the journey of curiosity, knowledge, and unfiltered conversations.
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The world is full of stories—some told, some hidden, and some that challenge everything we believe. Call Him Curious is where we bring those stories to life.
Hosted by Shikhar Varshney, a seasoned podcaster, radio host, and storyteller from Hindustan Times, this show is about asking the questions no one dares to. From deep dives into Indian culture, art, business, and technology to candid conversations with creators, leaders, and change-makers—we’re here to fuel your curiosity.
Hit subscribe and join the journey of curiosity, knowledge, and unfiltered conversations.
50 Lakh Bottles a Day & No Marketing? | The Unbelievable Lahori Zeera Story
Call Him Curious
1 hour 1 minute
1 month ago
50 Lakh Bottles a Day & No Marketing? | The Unbelievable Lahori Zeera Story
In this episode of Call Him Curious, join host Shikhar as he sits down with Nikhil Doda, COO & Co-founder of Lahori Zeera, to uncover the incredible business journey behind one of India's fastest-growing beverage brands.
From a simple idea to producing over 50 lakh bottles a day, Nikhil reveals the mindset shifts and strategies that built Lahori Zeera into a household name. He dives into the tactical secrets of building a brand from scratch, including how they navigated the competitive beverage market and onboarded their first distributors.
Discover why a product with almost zero marketing budget is winning in the offline market and how it still tastes better than all its competitors. This is more than just a conversation about business; it's a masterclass in entrepreneurship, brand building, and distribution, with a brutally honest look at the economics and future of the beverage industry.
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If you found this conversation valuable, hit that subscribe button! We're decoding the mindset shifts and psychological struggles of our generation every week.
Connect with the Host & Guest
Follow Shikhar on Instagram: https://www.instagram.com/shikhar_var/
Connect with Nikhil Doda on LinkedIn: https://www.linkedin.com/in/nikhil-doda-256a7a57/
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Call Him Curious
The world is full of stories—some told, some hidden, and some that challenge everything we believe. Call Him Curious is where we bring those stories to life.
Hosted by Shikhar Varshney, a seasoned podcaster, radio host, and storyteller from Hindustan Times, this show is about asking the questions no one dares to. From deep dives into Indian culture, art, business, and technology to candid conversations with creators, leaders, and change-makers—we’re here to fuel your curiosity.
Hit subscribe and join the journey of curiosity, knowledge, and unfiltered conversations.
