On Carlsbad: People, Purpose and Impact, Bret Schanzenbach talks with Audrey Maria Adams, founder of YNSOTM Co (pronounced “yen-SOD-um”), a consultancy grounded in the thesis line “You are Not So Other Than Me.” Audrey shares how studies in political theory, philosophy, and psychology shaped her obsession with human flourishing—and how coaching, education leadership, grief, kindness projects, and unexpected sales roles led her to redesign customer experiences with unreasonable hospitality.

What we cover:

• From Hartford to D.C. to Carlsbad: education, coaching, and DC Reads leadership
• The van trip that sparked a move west—and the stolen moped that sealed it
• Breathwork in schools and what presence looks like in practice
• Turning insurance into a delight engine: hospitality stories that stuck
• The meaning behind YNSOTM and offerings for people and teams
• Clarity Call (Maslow-inspired) and Culture Audit (brand, service, rituals)
• Why presence + design = better business, better community

Guest: Audrey Maria Adams — Founder, YNSOTM Co

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