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Cart Insiders Podcast
Omnisend
74 episodes
5 months ago
Omnisend's Cart Insiders Podcast features leading DTC voices who share insights and analysis in all aspects of ecommerce, including email marketing, SMS, social media, consumer behaviors, and other topics top of mind for today’s ecommerce brands.
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Marketing
Business
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All content for Cart Insiders Podcast is the property of Omnisend and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Omnisend's Cart Insiders Podcast features leading DTC voices who share insights and analysis in all aspects of ecommerce, including email marketing, SMS, social media, consumer behaviors, and other topics top of mind for today’s ecommerce brands.
Show more...
Marketing
Business
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Top 5 Ecommerce & Retail Stories — Week of May 19
Cart Insiders Podcast
5 minutes 48 seconds
6 months ago
Top 5 Ecommerce & Retail Stories — Week of May 19

STORIES MENTIONED:

1. Target removes same-day delivery markups for loyalty members

Key Takeaways:

✅ Target Circle 360 members now enjoy same-day delivery without additional markups.

✅ This change enhances the value proposition of Target's loyalty program.

✅ It's a strategic move to better compete with Amazon and Walmart in the delivery space.

2. Study: Rising prices shaking up consumer loyalty and shopping behavior

Key Takeaways:

✅ Inflation is causing 75% of shoppers to feel less confident in their spending.

✅ Consumers are actively seeking deals and are more willing to switch brands.

✅ Retailers must focus on value-driven strategies to maintain customer loyalty.

3. Google rolls out agentic AI checkout, expands virtual try-on

Key Takeaways:

✅ Google's virtual try-on uses AI to show clothes on your own body.

✅ The "agentic" checkout automates purchases when your price conditions are met.

✅ These tools enhance personalization and could improve conversion rates for retailers.


4. TikTok Adds a Dedicated AI Assistant for In-App Sellers

Key Takeaways:

✅ TikTok's "Seller Assistant" provides AI-driven support for sellers.

✅ The chatbot helps optimize listings and manage orders in real-time.

✅ This tool could make TikTok a more attractive platform for e-commerce businesses.

5. Nike reportedly to hike prices on some items — and resume selling on Amazon

Key Takeaways:
✅ Nike is increasing prices on select products due to cost pressures.

✅ They're resuming direct sales on Amazon to expand distribution and combat counterfeits.

✅ These moves reflect a strategic shift to balance direct-to-consumer focus with broader market reach.


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Cart Insiders Podcast
Omnisend's Cart Insiders Podcast features leading DTC voices who share insights and analysis in all aspects of ecommerce, including email marketing, SMS, social media, consumer behaviors, and other topics top of mind for today’s ecommerce brands.