In this episode, we explore the collaborative spirit of the coffee industry and why we value sharing knowledge even with our peers and competitors. We discuss how adopting standards and certifications helps us evolve and allows us to better serve large-scale partners. Throughout the conversation, we reflect on the importance of community connection and the unique local culture that defines how we live out our business. We also address the challenges of "craft under pressure," focusing on how leaders can navigate financial stress and industry disruptions with resilience. We share our thoughts on the necessity of unlearning old habits to adapt to a changing environment and avoid the trap of burnout. Ultimately, we encourage you to approach your career and leadership with intentionality, balancing achievement with a sustainable focus on self-care. 🔗 Links – Cat & Cloud: Instagram www.instagram.com/catcloudcoffee/ Webstore www.catandcloud.com/ We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions with the mission to inspire connection by creating memorable experiences, and we created this podcast to continue forming those connections inside and out of our cafes. The Cat & Cloud podcast was created as a space for us to share our experiences in the coffee industry and starting a business. Each week we sit down to talk about new challenges as business owners, how we utilize our mission and values to make decisions, and answer questions from our listening community. If you’re looking to expand your coffee knowledge, get some advice for your own small business, or just like the vibes, give us a listen! Enjoy!