February Market Report with Karoline and Jordyn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts   The consumer is king If you would like to hear more about consumer spending and methods that will put you ahead of the trends, join our - - -> Weekly Email. You’ll receive exclusives on how to maximize efficiency, and be first in line for discounts on all our events!   “We keep hearing that we are going to price out the consumer. Will ground beef become too expensive?” Karoline Rose-Bohanan (21:31)   Time will only tell. Last month’s numbers are telling us that there’s been a shift in the markets. The cycle is slowing down due to cold weather patterns, and ranchers being in the thick of calving. Now is the time to think ahead.   In this episode we cover:  Creative ways that Karoline and her family are running cattle to turn a profit Cull cattle prices and the demand for replacements (18:18) What it means to “buy cattle in the country,” and tips to do this well (7:28) The hold that consumer spending has on our industry   Rate, Review, and Follow on Apple Podcasts. This helps support us so that we can continue to ranch in the next generation.   Resources & Links:  Check out all things Cattleman U below!  Use code PODCAST when filling out your She's a Hand Ranch Camp application Use code GRAZE at checkout for our Weekends on the Road Land your dream ranch job with our Free Email Guide Become a member of the Collective  Browse our Online Store View and subscribe to our new Video Podcast Channel Follow us on Instagram, @cattlemanu and on Facebook Find out more about KRose Company below! Follow us on Instagram, @krosecompany, @rose.karoline, and on Facebook Download our Free 7 page Guide to improve your marketing strategies   Looking for more episodes like this one?  Check out our website for more of what you love!   Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.