In Part 2 of our conversation with John Swystun, CEO of Auxesys, Inc., we dive deeper into the strategies that help financial advisors stand out in a crowded market. John shares actionable insights on leveraging authentic storytelling, digital ecosystems, and creative branding to foster trust and long-term client relationships. We also explore how technology and compliance intersect in marketing—and why adaptability is key for sustainable growth in wealth management firms.
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In Part 2 of our conversation with John Swystun, CEO of Auxesys, Inc., we dive deeper into the strategies that help financial advisors stand out in a crowded market. John shares actionable insights on leveraging authentic storytelling, digital ecosystems, and creative branding to foster trust and long-term client relationships. We also explore how technology and compliance intersect in marketing—and why adaptability is key for sustainable growth in wealth management firms.
Matt Gibson – Tech Innovations in Financial Planning, Insurance, & Longevity
CBS Spotlight
32 minutes
1 year ago
Matt Gibson – Tech Innovations in Financial Planning, Insurance, & Longevity
Join Michael Kohrmann and Eric Alvarado for the latest episode of CBS Spotlight as they welcome Matt Gibson, Head of Behavioral Insurance Activation at John Hancock. Matt joins our team for a discussion on new screening techniques and wearable health devices that are transforming financial planning and insurance. He touches on expert strategies for effectively discussing health and insurance with clients, and explores how these innovations influence longevity and support healthier lives. ...
CBS Spotlight
In Part 2 of our conversation with John Swystun, CEO of Auxesys, Inc., we dive deeper into the strategies that help financial advisors stand out in a crowded market. John shares actionable insights on leveraging authentic storytelling, digital ecosystems, and creative branding to foster trust and long-term client relationships. We also explore how technology and compliance intersect in marketing—and why adaptability is key for sustainable growth in wealth management firms.
