Welcome back to #CCTalks! In this episode, we’re taking you behind the curtain of performance marketing with Vera, our VP of Supply, and Inbal, Client Success Team Lead at Creative Clicks. Together, we uncover what really makes (and breaks) publisher partnerships, and why building trust, avoiding shortcuts, and staying agile are the keys to long-term success in an ever-changing industry. Here’s what you’ll hear in this episode: ✅ The most common mistakes publishers make when trying to s...
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Welcome back to #CCTalks! In this episode, we’re taking you behind the curtain of performance marketing with Vera, our VP of Supply, and Inbal, Client Success Team Lead at Creative Clicks. Together, we uncover what really makes (and breaks) publisher partnerships, and why building trust, avoiding shortcuts, and staying agile are the keys to long-term success in an ever-changing industry. Here’s what you’ll hear in this episode: ✅ The most common mistakes publishers make when trying to s...
Episode 33 - Driving success with mobile ad campaigns: Key requirements and best practices
CCtalks
19 minutes
2 years ago
Episode 33 - Driving success with mobile ad campaigns: Key requirements and best practices
Hi there, welcome back to CCTalks!In our 33rd episode, we have a special guest, Donna McNelis, who is our very own VP of mobile marketing EMEA. Join us as she unravels the key requirements and best practices for supercharging your mobile ad campaign success!With 18 years of digital experience and nearly a decade dedicated to mobile marketing, Donna shares her expertise on mobile app campaigns, emphasizing the importance of flexibility, continuous testing, and leveraging data optimization to a...
CCtalks
Welcome back to #CCTalks! In this episode, we’re taking you behind the curtain of performance marketing with Vera, our VP of Supply, and Inbal, Client Success Team Lead at Creative Clicks. Together, we uncover what really makes (and breaks) publisher partnerships, and why building trust, avoiding shortcuts, and staying agile are the keys to long-term success in an ever-changing industry. Here’s what you’ll hear in this episode: ✅ The most common mistakes publishers make when trying to s...