If you’re chasing “multiple streams of income,” mentorbusiness.com is where we show founders the smarter path—build one high-value stream from the skill you already get paid for, before gambling on random side hustles.

Lewis Haydon breaks down why most side hustles fail (no leverage, no advantage, too many variables) and how to turn your current craft into a second income, without quitting your day job. This isn’t theory or guru fluff. It’s trench tested steps: master your skill at work (your dojo), package the value, then monetize by mentoring, coaching, or project work, so you control the variables and the upside.

Takeaways:

• Most “multiple streams” advice is marketing-first, results-second, don’t copy the ad, copy the evidence.

• Start where you have leverage: your current skill, proven in real business, not a fresh, unproven hustle.

• Your day job is the dojo: get great, document wins, increase pay, then help others and get paid again.

• Expert ≠ celebrity. If you know more than the person you help and you’ve lived it, you can create value.

• Control the variables: avoid income streams dominated by external volatility (algorithms, speculation).

• Packaging beats potential: turn know, how into a concrete offer/curriculum people can buy.

• Mentoring > generic courses: context, accountability, and speed beat one-size-fits-all playbooks.

• Simple 3-phase bridge: (1) Double down on your craft, (2) Test with paid mentoring/projects, (3) Systemise & scale.

• Measure real ROI (and ROND, return on not development): the cost of leaving people untrained is massive.

• You don’t need 10 streams; one robust pipeline outperforms ten tiny trickles.

Chapters:

00:00 – Cold open: Why side hustles keep most people broke

01:10 – Shoutout & example: real operators vs. great marketers

03:30 – The YouTube/Instagram trap: attention ≠ expertise

06:30 – Skill-first path: use your day job as the dojo

09:30 – The marketing gap: why real experts stay unseen

12:30 – Evidence over hype: crypto/house-flip/course caveats

16:30 – What “expert” really means: lived experience now

20:40 – Mid-roll: why we share the show

21:27 – Your skill is your edge + the vehicle to monetize it

24:00 – Packaging knowledge: offers, curriculum, confidence

27:30 – “Brown noise” story: bespoke tweaks beat generic systems

30:00 – Fractional finance example: margins, accountability, dividends

34:00 – The 3-phase bridge to a second income

37:00 – Final takeaway: one great stream > ten weak ones

Keywords:

multiple streams of income myth, side hustle vs career leverage, monetize your skills, mentoring for professionals, evidence-based business growth, control the variables, packaging expertise, curriculum design for experts, founder time leverage, mentoring vs courses, fractional CFO example, ROI of development, entrepreneur career strategy, MentorBusiness.com

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lewishaydon.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠