Are most of your clients only training 1–2 times per week? If so, you're making one of the biggest mistakes that’s quietly draining your revenue — and your clients’ results. In this episode, we break down: ✅ Why low-frequency training hurts both your business and your clients ✅ The psychology behind why trainers don’t push for more sessions ✅ How to confidently sell 3–4 sessions per week without sounding pushy ✅ Strategies to transition clients from once-a-week to full...
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Are most of your clients only training 1–2 times per week? If so, you're making one of the biggest mistakes that’s quietly draining your revenue — and your clients’ results. In this episode, we break down: ✅ Why low-frequency training hurts both your business and your clients ✅ The psychology behind why trainers don’t push for more sessions ✅ How to confidently sell 3–4 sessions per week without sounding pushy ✅ Strategies to transition clients from once-a-week to full...
Pricing Psychology – How to Charge What You’re Worth (and Get It!)
Certified Personal Trainer Podcast
26 minutes
9 months ago
Pricing Psychology – How to Charge What You’re Worth (and Get It!)
Struggling with pricing your personal training services? You’re not alone! Many trainers fear charging too much or losing clients, but the secret to setting the right price isn’t just about numbers—it’s about psychology. In this episode, we break down: ✅ Why clients buy (hint: it's not just about your sessions!) ✅ The power of anchoring and how it influences purchasing decisions ✅ How the Decoy Effect guides clients toward your best offer ✅ Using scarcity & urgency to create demand ✅ T...
Certified Personal Trainer Podcast
Are most of your clients only training 1–2 times per week? If so, you're making one of the biggest mistakes that’s quietly draining your revenue — and your clients’ results. In this episode, we break down: ✅ Why low-frequency training hurts both your business and your clients ✅ The psychology behind why trainers don’t push for more sessions ✅ How to confidently sell 3–4 sessions per week without sounding pushy ✅ Strategies to transition clients from once-a-week to full...
