Welcome to Channel Journeys, THE podcast for channel sales and marketing professionals that will enable and inspire you to create your best channel journey ever. Meet and learn from channel experts who share their channel journeys and lessons they’ve learned along the way. We’ll cover a wide range of topics to address challenges including how to make your channel team more effective, how to reach more customers by finding the right partner, and how to make your own channel journey more successful.
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Welcome to Channel Journeys, THE podcast for channel sales and marketing professionals that will enable and inspire you to create your best channel journey ever. Meet and learn from channel experts who share their channel journeys and lessons they’ve learned along the way. We’ll cover a wide range of topics to address challenges including how to make your channel team more effective, how to reach more customers by finding the right partner, and how to make your own channel journey more successful.
Mastering Market Transitions Through Partnerships with Michelle Chiantera
Channel Journeys Podcast
37 minutes 51 seconds
6 months ago
Mastering Market Transitions Through Partnerships with Michelle Chiantera
Gaining strategic alignment between sales and marketing is imperative to success. In this episode, I’m speaking with Michelle Chiantera, who is in a great position to ensure that alignment. She holds the titles of both the Chief Revenue Officer and Chief Marketing Officer at Parallels (part of Alludo). We take a deep dive into the […]
Channel Journeys Podcast
Welcome to Channel Journeys, THE podcast for channel sales and marketing professionals that will enable and inspire you to create your best channel journey ever. Meet and learn from channel experts who share their channel journeys and lessons they’ve learned along the way. We’ll cover a wide range of topics to address challenges including how to make your channel team more effective, how to reach more customers by finding the right partner, and how to make your own channel journey more successful.