The Four P's of Channel Marketing, with Dave Hughes

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Channel Marketing Champs

Sharper B2B Marketing

18 episodes

6 days ago

Need to maximise MDF, pump up partnerships, amplify alliances, and rip it up with ROI? Then let's get ready to rumble! Step into the ring with the best and the brightest channel marketers as they share their hard won insights, top tips, and expertise.

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Business

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Marketing

Business

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The Four P's of Channel Marketing, with Dave Hughes

Channel Marketing Champs

28 minutes 25 seconds

9 months ago

The Four P's of Channel Marketing, with Dave Hughes

In this bumper-sized episode, Russ is joined by channel marketing veteran, Dave Hughes, Marketing Manager at Ampito Group.

Dave highlights the vendors that are doing partner programs right (and some who aren't), as well as his top tips, including The New Four P's of Channel Marketing.