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Chase Your Dreams
Glynis Tao
57 episodes
1 week ago
Welcome to Chase Your Dreams. This is a podcast for fashion entrepreneurs who are ready to pursue their passion and make a living doing what they love. I’m your host Glynis Tao, an apparel business consultant and SEO specialist with 20 years apparel industry experience. I’m also a mom to a wonderfully, energetic little boy named Chase.
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Entrepreneurship
Business
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All content for Chase Your Dreams is the property of Glynis Tao and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Chase Your Dreams. This is a podcast for fashion entrepreneurs who are ready to pursue their passion and make a living doing what they love. I’m your host Glynis Tao, an apparel business consultant and SEO specialist with 20 years apparel industry experience. I’m also a mom to a wonderfully, energetic little boy named Chase.
Show more...
Entrepreneurship
Business
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How Blogging Builds Brand Trust and Boosts Sales
Chase Your Dreams
7 minutes 45 seconds
6 months ago
How Blogging Builds Brand Trust and Boosts Sales

In this episode, Glynis Tao discusses the importance of blogging for fashion e-commerce brands, emphasizing how high-quality content can enhance brand visibility and customer engagement. She outlines the key elements of effective blogging, including the need for SEO optimization and the creation of valuable, engaging content that resonates with the target audience. Glynis also shares real-life examples of successful blogging strategies and encourages brands to invest in a solid blogging approach to drive traffic and conversions.


About

Glynis Tao is the founder & CEO of Chase Your Dreams Consulting, which is an apparel business consulting & online marketing agency that specializes in SEO & AI search optimization for e-commerce companies.  

She helps fashion, beauty and lifestyle e-commerce brands create optimized content and attract potential customers through organic search results.  

Today we’re covering why blogging matters, what makes a good blog, and how you can use SEO to increase your visibility and boost conversions

Takeaways

    • Blogging is marketing—it’s not just about writing.
    • High-quality blogs can enhance brand visibility

    • Most blogs fail to provide valuable content
    • A good blog should educate, entertain or both
    • Start with your ideal customer’s pain points, then create content from there
    • SEO optimization is crucial for blog success.
    • High-quality blogs can rank in AI Overviews and traditional Google results.


    Contact info

    Website: https://glynistao.com/

    Email: hello@glynistao.com

    Instagram: @glynistao

    Facebook: facebook.com/glynistao.coach

    Links

    Benefits of Blogging for Business

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    Chase Your Dreams
    Welcome to Chase Your Dreams. This is a podcast for fashion entrepreneurs who are ready to pursue their passion and make a living doing what they love. I’m your host Glynis Tao, an apparel business consultant and SEO specialist with 20 years apparel industry experience. I’m also a mom to a wonderfully, energetic little boy named Chase.