Cheer: The British Way is hosted by Tori Rubin (founder of Unity Allstars) and Ant Ridgway (Director of EMCA). This podcast shines a spotlight on the UK cheerleading scene, exploring the culture, athletes, and communities that make it unique. From competition days to the grind of training, Tori dives into stories from coaches, athletes, and industry leaders, uncovering the challenges, triumphs, and behind-the-scenes moments that define the sport. Whether you’re a cheerleader, parent, or fan, it’s a true celebration of cheerleading, the British way.