In this episode of ChiroShift, David and Taylor welcome back their very first guest, Frank Benedetto, for a powerful and deeply honest conversation about the mission driving his work to transform healthcare. Frank shares how losing his father to a preventable healthcare failure shaped his relentless pursuit of change and why he believes chiropractors are uniquely positioned to lead a health-span revolution.

Together, David, Taylor and Frank explore the identity crisis within chiropractic, the role of personal values in reshaping clinical practice, how to break free from outdated professional labels, and why remarkable, affordable, and profitable care must coexist for the future of healthcare to thrive.

Frank also opens up about his own experiences with grief, purpose, and urgency and lays out a compelling vision for a hyper-personalized, connection-driven model of care that empowers clinicians to step out of the broken system and into the work they were meant to do.

Connect with Dr. Frank Benedetto on IG:
@thehoneybadgerproject
@frank_benedetto