In this episode, Hendrik Deckers sits down with Rajat Dhawan, Group Chief Digital & Technology Officer at Soho House, who is a nominee for the CIONET Awards 2026 in the Data & AI category. Register here to find out who wins this prestigious title 👉 https://www.cionet.com/events/cionet-awards-2026-part-1!
Together, they explore how Soho House - one of the world’s most iconic hospitality brands - transformed into a data-driven, AI-powered global leader — without losing its uniquely human, high-touch identity.
Over his six-year journey, Rajat has led a wholesale cultural, digital, and technological transformation, modernising over 300 legacy systems, building a world-class data and AI capability, and reshaping how Soho House understands, engages, and serves its 200,000+ members worldwide.
Don’t forget to join the online Awards Ceremony that we’re organising together with our partner - Splunk - where Rajat will talk more about this impressive journey https://www.cionet.com/events/cionet-awards-2026-part-1!
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In this episode, Hendrik Deckers sits down with Rajat Dhawan, Group Chief Digital & Technology Officer at Soho House, who is a nominee for the CIONET Awards 2026 in the Data & AI category. Register here to find out who wins this prestigious title 👉 https://www.cionet.com/events/cionet-awards-2026-part-1!
Together, they explore how Soho House - one of the world’s most iconic hospitality brands - transformed into a data-driven, AI-powered global leader — without losing its uniquely human, high-touch identity.
Over his six-year journey, Rajat has led a wholesale cultural, digital, and technological transformation, modernising over 300 legacy systems, building a world-class data and AI capability, and reshaping how Soho House understands, engages, and serves its 200,000+ members worldwide.
Don’t forget to join the online Awards Ceremony that we’re organising together with our partner - Splunk - where Rajat will talk more about this impressive journey https://www.cionet.com/events/cionet-awards-2026-part-1!
Rajat Dhawan - Group CDTO at Soho House - How Data & AI Enhance Member Experiences
CIONET
46 minutes 23 seconds
1 week ago
Rajat Dhawan - Group CDTO at Soho House - How Data & AI Enhance Member Experiences
In this episode, Hendrik Deckers sits down with Rajat Dhawan, Group Chief Digital & Technology Officer at Soho House, who is a nominee for the CIONET Awards 2026 in the Data & AI category. Register here to find out who wins this prestigious title 👉 https://www.cionet.com/events/cionet-awards-2026-part-1!
Together, they explore how Soho House - one of the world’s most iconic hospitality brands - transformed into a data-driven, AI-powered global leader — without losing its uniquely human, high-touch identity.
Over his six-year journey, Rajat has led a wholesale cultural, digital, and technological transformation, modernising over 300 legacy systems, building a world-class data and AI capability, and reshaping how Soho House understands, engages, and serves its 200,000+ members worldwide.
Don’t forget to join the online Awards Ceremony that we’re organising together with our partner - Splunk - where Rajat will talk more about this impressive journey https://www.cionet.com/events/cionet-awards-2026-part-1!
CIONET
In this episode, Hendrik Deckers sits down with Rajat Dhawan, Group Chief Digital & Technology Officer at Soho House, who is a nominee for the CIONET Awards 2026 in the Data & AI category. Register here to find out who wins this prestigious title 👉 https://www.cionet.com/events/cionet-awards-2026-part-1!
Together, they explore how Soho House - one of the world’s most iconic hospitality brands - transformed into a data-driven, AI-powered global leader — without losing its uniquely human, high-touch identity.
Over his six-year journey, Rajat has led a wholesale cultural, digital, and technological transformation, modernising over 300 legacy systems, building a world-class data and AI capability, and reshaping how Soho House understands, engages, and serves its 200,000+ members worldwide.
Don’t forget to join the online Awards Ceremony that we’re organising together with our partner - Splunk - where Rajat will talk more about this impressive journey https://www.cionet.com/events/cionet-awards-2026-part-1!