
In this episode of the Circularity Catalyst podcast, host Ken Alston discusses the growing debate around the term 'sustainability' and whether it should be replaced with alternatives like 'regenerative' or 'circular.' He argues that simply changing the terminology does not address the underlying issues of environmental responsibility and the confusion between sustainability and sustainable development. Alston emphasizes the need for a deeper understanding of these concepts and highlights the role of AI in perpetuating misinformation. He advocates for a return to the original principles of sustainability and introduces the Circularity Network as a community for professionals committed to genuine environmental stewardship.