We are joined by our producer extraordinaire, Alex Giroux the Associate Director of Brand and Customer Experience at Agital to talk all things marketing from the brain of an ad agency leader.
From how direct mail is so cool that Kat keeps hers (but somehow is responsible enough to develop disposable camera pictures) to AI content creation, Alex has us covered on the latest and greatest marketing trends for both B2B and B2C.
Whether you are in marketing or in business, this episode should resonate for you! And if it doesn't, you can just watch the YouTube with the sound off like Ian.
If you enjoy the pod, and want to keep our bosses happy, please click here: https://www.cisco.com/site/us/en/solutions/small-business/index.html
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We are joined by our producer extraordinaire, Alex Giroux the Associate Director of Brand and Customer Experience at Agital to talk all things marketing from the brain of an ad agency leader.
From how direct mail is so cool that Kat keeps hers (but somehow is responsible enough to develop disposable camera pictures) to AI content creation, Alex has us covered on the latest and greatest marketing trends for both B2B and B2C.
Whether you are in marketing or in business, this episode should resonate for you! And if it doesn't, you can just watch the YouTube with the sound off like Ian.
If you enjoy the pod, and want to keep our bosses happy, please click here: https://www.cisco.com/site/us/en/solutions/small-business/index.html
Shift Happens - Episode 19: The Best Of...The Bold Beginning
Cisco Podcast Network
21 minutes 27 seconds
1 month ago
Shift Happens - Episode 19: The Best Of...The Bold Beginning
We're rewinding to where it all began - the bold conversations that sparked a movement. 💫
This "Best Of…" edition revisits the insights and collaboration that built the foundation for Cisco's partner transformation and the launch of the Cisco 360 Partner Program.
Featuring Elisabeth DeDobbeleer, Rhonda Henley, Jason Gallo, Sharon Price, and Ken Seitz, this episode explores:
🌍 How co-design became the heartbeat of Cisco's partner evolution
💪 Why "fear less" is more than a motto - it's a mindset for change
🧭 How clarity and consistency fuel long-term growth
✨ Key Takeaways:
87% of VIP 46 SKUs carry into CPI at equal or higher payout levels
Partners achieving Preferred status are locked for 18 months post-launch
The Partner Value Index aligns what "good" looks like across security, networking, cloud, and AI
Cisco 360 Partner Program empowers a thriving ecosystem where all partners can grow 🌐
Bold beginnings. Clear direction. Shared success. Let's make shift happen. 🔥
Cisco Podcast Network
We are joined by our producer extraordinaire, Alex Giroux the Associate Director of Brand and Customer Experience at Agital to talk all things marketing from the brain of an ad agency leader.
From how direct mail is so cool that Kat keeps hers (but somehow is responsible enough to develop disposable camera pictures) to AI content creation, Alex has us covered on the latest and greatest marketing trends for both B2B and B2C.
Whether you are in marketing or in business, this episode should resonate for you! And if it doesn't, you can just watch the YouTube with the sound off like Ian.
If you enjoy the pod, and want to keep our bosses happy, please click here: https://www.cisco.com/site/us/en/solutions/small-business/index.html
