In this episode of Coaching for Creatives, Aura McKay, founder of Business of Creativity, provides practical tips and tools to help freelancers and creatives confidently discuss budgets with high-profile clients. By addressing common fears and misconceptions surrounding money conversations, Aura highlights ways to reframe these discussions as partnerships, emphasizing the importance of clarity and transparency. She offers specific phrases and approaches to facilitate smooth and effe...
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In this episode of Coaching for Creatives, Aura McKay, founder of Business of Creativity, provides practical tips and tools to help freelancers and creatives confidently discuss budgets with high-profile clients. By addressing common fears and misconceptions surrounding money conversations, Aura highlights ways to reframe these discussions as partnerships, emphasizing the importance of clarity and transparency. She offers specific phrases and approaches to facilitate smooth and effe...
Are you struggling to understand whats the difference between marketing and sales?Freelancers often struggle with both marketing and sales, especially when it comes to promoting themselves and closing their own clients. One of the biggest things standing in the way of their success is understanding the difference between marketing and selling. 0:29 Marketing Versus Sales0:47 A Lot Of My Clients Are Digital Marketers2:07 Blurred Line Between Marketing & Selling2:29 Marketing Is A...
Coaching For Creatives with Aura McKay
In this episode of Coaching for Creatives, Aura McKay, founder of Business of Creativity, provides practical tips and tools to help freelancers and creatives confidently discuss budgets with high-profile clients. By addressing common fears and misconceptions surrounding money conversations, Aura highlights ways to reframe these discussions as partnerships, emphasizing the importance of clarity and transparency. She offers specific phrases and approaches to facilitate smooth and effe...