Boring businesses are the ones that scale. In this episode, Clay and Luke unpack how the EOS (Entrepreneurial Operating System) framework took their agency from scattered ideas to crystal-clear execution. With stories of tequila-fueled planning retreats and accountability charts that sparked real change, you'll hear how EOS helped them sell business units, boost morale, and hit goals they didn’t even dream of. Whether you're running a small team or wrangling a creative crew, this one's a mast...
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Boring businesses are the ones that scale. In this episode, Clay and Luke unpack how the EOS (Entrepreneurial Operating System) framework took their agency from scattered ideas to crystal-clear execution. With stories of tequila-fueled planning retreats and accountability charts that sparked real change, you'll hear how EOS helped them sell business units, boost morale, and hit goals they didn’t even dream of. Whether you're running a small team or wrangling a creative crew, this one's a mast...
How to Fix the #1 Marketing Mistake Confusing Your Customers
Coffee & Conversion
13 minutes
10 months ago
How to Fix the #1 Marketing Mistake Confusing Your Customers
Coffee is the world’s most traded commodity (next to oil and gas)—but does your brand message carry the same “weight”? In this very first Coffee & Conversion episode, Clay and Luke serve up a quick coffee fact before diving into the biggest reason so many businesses lose deals: inconsistent messaging. From Clay’s awkward Chamber of Commerce pitch that landed zero new clients, to Luke’s insight on why talking solely about yourself kills trust, this episode reveals why your marketing and sa...
Coffee & Conversion
Boring businesses are the ones that scale. In this episode, Clay and Luke unpack how the EOS (Entrepreneurial Operating System) framework took their agency from scattered ideas to crystal-clear execution. With stories of tequila-fueled planning retreats and accountability charts that sparked real change, you'll hear how EOS helped them sell business units, boost morale, and hit goals they didn’t even dream of. Whether you're running a small team or wrangling a creative crew, this one's a mast...
