Communications Breakdown: What Works (and Doesn't) in Health and Science Communication
CIRTC
8 episodes
1 week ago
Send us a text "The great enemy of communication...is the illusion of it." In this episode, we pull apart why your message might not be landing with your intended audience—or reaching them at all. From System 1 vs System 2 to creative risk, trade‑offs, and trusted messengers, we cover: • getting your audience's attention in a crowded media climate • from the Health Podcast Summit: three reasons messages fail • health literacy beyond reading level: access, design, incl...
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Send us a text "The great enemy of communication...is the illusion of it." In this episode, we pull apart why your message might not be landing with your intended audience—or reaching them at all. From System 1 vs System 2 to creative risk, trade‑offs, and trusted messengers, we cover: • getting your audience's attention in a crowded media climate • from the Health Podcast Summit: three reasons messages fail • health literacy beyond reading level: access, design, incl...
Lessons from the Next Generation Part 1: The Missing Pieces in Health Comm Education
Communications Breakdown: What Works (and Doesn't) in Health and Science Communication
29 minutes
2 months ago
Lessons from the Next Generation Part 1: The Missing Pieces in Health Comm Education
Send us a text What do emerging professionals in health communication wish they'd learned in school? In a long, revealing conversation, we dive into candid interviews with three recent interns who came to us from diverse educational backgrounds. Our discussion centers on a critical reality: students pursuing careers in public health communication receive minimal hands-on experience during their formal education. While they may learn theoretical frameworks and analyze existing campaigns, it’s ...
Communications Breakdown: What Works (and Doesn't) in Health and Science Communication
Send us a text "The great enemy of communication...is the illusion of it." In this episode, we pull apart why your message might not be landing with your intended audience—or reaching them at all. From System 1 vs System 2 to creative risk, trade‑offs, and trusted messengers, we cover: • getting your audience's attention in a crowded media climate • from the Health Podcast Summit: three reasons messages fail • health literacy beyond reading level: access, design, incl...