Marketing that converts isn’t about louder posts or cut-and-paste avatars. It’s about words that work like assets—clear, human, and grounded in what buyers actually care about. We sit down with copywriter and strategist Rachel Allen, whose globe-trotting path from a Hong Kong hustle to a thriving practice shaped a no-nonsense approach to positioning, storytelling, and using AI without losing your voice. We start by dismantling the half-page “ideal client” myth and replace it with psychographi...
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Marketing that converts isn’t about louder posts or cut-and-paste avatars. It’s about words that work like assets—clear, human, and grounded in what buyers actually care about. We sit down with copywriter and strategist Rachel Allen, whose globe-trotting path from a Hong Kong hustle to a thriving practice shaped a no-nonsense approach to positioning, storytelling, and using AI without losing your voice. We start by dismantling the half-page “ideal client” myth and replace it with psychographi...
How Positive Intelligence Builds Resilience From the Inside Out
Connect Inspire Create
12 minutes
6 months ago
How Positive Intelligence Builds Resilience From the Inside Out
What if you could train your brain to spend more time supporting you—and less time sabotaging you? With the Positive Intelligence app, daily guided practices (available on your phone or computer) help you build mental fitness by strengthening your Sage mindset. Over time, you’ll find yourself spending more time in calm, clear, creative thought—and less time reacting to stress, self-doubt, or overwhelm. This shift is measurable through your Positive Intelligence Quotient (PQ)—and it star...
Connect Inspire Create
Marketing that converts isn’t about louder posts or cut-and-paste avatars. It’s about words that work like assets—clear, human, and grounded in what buyers actually care about. We sit down with copywriter and strategist Rachel Allen, whose globe-trotting path from a Hong Kong hustle to a thriving practice shaped a no-nonsense approach to positioning, storytelling, and using AI without losing your voice. We start by dismantling the half-page “ideal client” myth and replace it with psychographi...
