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"That's just kind of the nature of content marketing: you publish a lot of stuff that doesn't work. And you just kind of have to be okay with it."
Chris Hutchins, Director of Content Strategy at 6sense
Content Bounce House
40 minutes
3 years ago
Chris Hutchins, Director of Content Strategy at 6sense
“I think that, generally speaking, the thing that I'm most heartened by and what I think is most important about this particular content strategy, which is driven by the message proceed with confidence, is that it goes against the grain of the gloom and doom.”
Content Bounce House
"That's just kind of the nature of content marketing: you publish a lot of stuff that doesn't work. And you just kind of have to be okay with it."
