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Content Is Your Business
MouthMedia Network
55 episodes
5 days ago
How are consumer brands reaching new audiences through digital storytelling? Where is content programming going next? Technology is changing the way people view and connect with brands across the globe. Each week, our experts discuss killer content strategies, mapping out content by audience demos, storytelling success measurement, influencer partnership strategies, and talk about building in-house cultures of content..
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Business
TV & Film
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All content for Content Is Your Business is the property of MouthMedia Network and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How are consumer brands reaching new audiences through digital storytelling? Where is content programming going next? Technology is changing the way people view and connect with brands across the globe. Each week, our experts discuss killer content strategies, mapping out content by audience demos, storytelling success measurement, influencer partnership strategies, and talk about building in-house cultures of content..
Show more...
Business
TV & Film
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Peter Weedfald of SHARP Home Appliances - Innovating and Growing with Emotional Capital
Content Is Your Business
26 minutes
5 years ago
Peter Weedfald of SHARP Home Appliances - Innovating and Growing with Emotional Capital

One of the true centers to find innovation for content and retail product is CES in Las Vegas. And one of the biggest exhibitors at CES is Sharp, the global electronics brand. Marc Raco (MouthMedia Network) talked with Peter Weedfald, Senior Vice President of Sales and Marketing (who oversees all sales and marketing of SHARP's home and commercial appliance categories along with the CE and TV products thru a variety of retail, reseller, buying groups and distribution channels), in a conversation simply chock full of insights, wisdom, and education on everything from how 5G and 8K technology can impact everything from better medicine to safer self driving cars, how Sharp’s focus shift from what they make to why they make it is so important for makers of content, why smart appliances and homes demand attention, and why breakfast and lunch may be optional. It’s one of our favorite interviews ever.

See omnystudio.com/listener for privacy information.

Content Is Your Business
How are consumer brands reaching new audiences through digital storytelling? Where is content programming going next? Technology is changing the way people view and connect with brands across the globe. Each week, our experts discuss killer content strategies, mapping out content by audience demos, storytelling success measurement, influencer partnership strategies, and talk about building in-house cultures of content..