Content That Moves - The Brand Storytelling Podcast
Credo Nonfiction & Brand Storytelling
40 episodes
2 weeks ago
Nathan Smith, General Manager of Global Brand Marketing and Drake Springer, Head of Creative Production at Delta Air Lines, share how Delta created Why We Dream—a feature-length documentary made with the Best Defense Foundation that follows World War II veterans returning to Normandy for the 80th anniversary of D-Day. They unpack the bold leap into long-form storytelling, the creative hurdles along the way, an unexpected collaboration with Hans Zimmer, and how the film is catalyzing Delta’s broader push into branded entertainment.
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Nathan Smith, General Manager of Global Brand Marketing and Drake Springer, Head of Creative Production at Delta Air Lines, share how Delta created Why We Dream—a feature-length documentary made with the Best Defense Foundation that follows World War II veterans returning to Normandy for the 80th anniversary of D-Day. They unpack the bold leap into long-form storytelling, the creative hurdles along the way, an unexpected collaboration with Hans Zimmer, and how the film is catalyzing Delta’s broader push into branded entertainment.
Ep 34: Why Huckberry Took "A Big Swing" with an Episodic Travel Show
Content That Moves - The Brand Storytelling Podcast
34 minutes 24 seconds
1 year ago
Ep 34: Why Huckberry Took "A Big Swing" with an Episodic Travel Show
Chief Brand Officer Ben O’Meara and Senior Manager of Strategic Media Partnerships Jeremy Berres Paul from men’s lifestyle retailer Huckberry discuss the creation and distribution of their episodic travel show “Dirt,” and why they chose to invest in such a high quality format.
Content That Moves - The Brand Storytelling Podcast
Nathan Smith, General Manager of Global Brand Marketing and Drake Springer, Head of Creative Production at Delta Air Lines, share how Delta created Why We Dream—a feature-length documentary made with the Best Defense Foundation that follows World War II veterans returning to Normandy for the 80th anniversary of D-Day. They unpack the bold leap into long-form storytelling, the creative hurdles along the way, an unexpected collaboration with Hans Zimmer, and how the film is catalyzing Delta’s broader push into branded entertainment.