We break down how to sell the real product clients want—project management, communication, and trust—and map a practical plan for 2026 with sales, process, marketing, hiring, and personal goals. We also share how our retreat builds systems, peers, and momentum that outlast the event. • redefining the product as process, advocacy, and experience • diagnosing the coffee stain and building guardrails • designing a 10-step sales path from first contact to signature • using preconstruction to pre...
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We break down how to sell the real product clients want—project management, communication, and trust—and map a practical plan for 2026 with sales, process, marketing, hiring, and personal goals. We also share how our retreat builds systems, peers, and momentum that outlast the event. • redefining the product as process, advocacy, and experience • diagnosing the coffee stain and building guardrails • designing a 10-step sales path from first contact to signature • using preconstruction to pre...
We walk through real contractor dilemmas and show how to stop scope creep, protect profit, and keep clients happy without losing control. From Pinterest-driven changes to midnight texts, we share scripts, policies, and tools that set clear rules and smooth exits. • explaining the cascade effect of late design changes • using preconstruction to set rules for change orders • writing the first small change order to set precedent • tracking zero-dollar line items for visibility and leverage • ha...
Contractor Cuts
We break down how to sell the real product clients want—project management, communication, and trust—and map a practical plan for 2026 with sales, process, marketing, hiring, and personal goals. We also share how our retreat builds systems, peers, and momentum that outlast the event. • redefining the product as process, advocacy, and experience • diagnosing the coffee stain and building guardrails • designing a 10-step sales path from first contact to signature • using preconstruction to pre...