
Penny Lee, owner of On The Ave Consulting and former VP of Marketing at Medigap Life, joins the Closers Club to reveal the mindset and strategy behind building compliant, high-converting lead funnels in the competitive outbound call center and performance marketing industry.
In this episode, we dive deep into how Penny approaches everything from big-picture strategy to the technical mechanics of call center operations. Learn how to shift your perspective to see the industry "like a game" to overcome challenges, how to provide quality data to agents, and the motivation that separates a good agent from a great closer.