04. The Strategy and Copy Assets You Need for Your Next Launch

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Copy to Freedom: The Podcast

Erin Morris

16 episodes

1 week ago

The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.

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All content for Copy to Freedom: The Podcast is the property of Erin Morris and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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04. The Strategy and Copy Assets You Need for Your Next Launch

Copy to Freedom: The Podcast

29 minutes 2 seconds

1 year ago

04. The Strategy and Copy Assets You Need for Your Next Launch

For the full show notes and access to resources mentioned in this episode visit: https://www.erinmorris.co/blog/b/04-Strategy-Copy-Assets-Launch

In today's episode, we’re chatting about the essentials of a live launch strategy and the assets you need to execute it seamlessly. If you’ve ever picked a launch date and then freaked out about all the stuff you need, this is for you. Trust me, launching doesn’t have to be super stressful or overwhelming. With the right prep, you can avoid that last-minute scramble or have plenty of time to find the contractors to outsource parts of your launch.

This episode covers everything from the pre-launch emails to your sales sequence and everything in between so you’ll have a clear plan and know exactly what assets are required. I’ll also going through a more detailed overview of what to include in each sales email.

Whether you’re launching solo or have a team, this episode will help you feel prepared and confident, making your launch a big success – aka more sales, more money, more clients and more impact. Tune in and let’s get you ready for an amazing launch!

Topics discussed:

Discover how many pre-launch emails you need to effectively nurture your audience
Learn the optimal order to write your sales copy and see how it can transform your entire launch
Master the A-Z of what to include in a high-converting sales sequence
Use emails to overcome common objections by showcasing your authority
Perfect the timing and structure for your email campaign

Connect with Erin:

Website: https://erinmorris.co/
Instagram: @erinmorris.co

Would you love a free 30-min strategy call with me? These strategy calls have previously been reserved for my DFY high-ticket clients and are valued at over $250.

All you have to do is leave the show an honest review. Take a screenshot and send it to erin@erinmorris.co and you’ll go into the monthly draw to win a 1:1 strategy call. These calls will be a gamechanger if you’ve got an upcoming launch or need an existing piece of copy improved.